Join a virtual driving tour through the streets of Lubbock, capturing the city's essence from its bustling downtown to serene neighborhoods. This visual journey provides a real-time feel of the city's layout and atmosphere.

Q: What are the top attractions to visit in Lubbock, TX?

A: Museum of Texas Tech University, Buddy Holly Center, and Joyland Amusement Park.

Q: What is the best time of year to visit Lubbock, TX?

A: The best time to visit Lubbock is during the spring (March to May) or fall (September to November) when the weather is pleasant and there are fewer crowds.

Q: What are some popular restaurants in Lubbock, TX?

A: Some popular restaurants in Lubbock include The West Table, La Diosa Cellars, and Rain Uptown.

Local Events

Here are the upcoming events in Lubbock, TX, scheduled between March 25 and April 8, 2025:

• Event Title: Jonny Keys Hughes Live Performance​
• Date & Time: March 29, 2025, 8:00 PM – 11:00 PM
• Venue/Location: Cotton Court Hotel, 1610 Broadway St
• Description: Jonny blends a pianist’s touch with sounds inspired by Bruce Hornsby, Eagles, and Floyd Cramer, playing unforgettable hits alongside catchy originals.
• URL: cactustheater.com

• Event Title: Severe Weather Awareness Day
• Date & Time: ​Saturday, March 29, 2025
• Venue/Location: Science Spectrum Museum, 2579 S Loop 289 #250
• Description: ​An educational event focused on promoting severe weather awareness, featuring interactive exhibits and presentations suitable for all ages.
• URL: Lubbock Chamber of Commerce

• Event Title: Ribbon Cutting - 2025 Go Blue Lubbock Campaign Kick-Off
• Date & Time: ​Wednesday, April 2, 2025
• Venue/Location: Location to be announced
• Description: ​A ribbon-cutting ceremony to launch the Go Blue Lubbock campaign, aimed at raising awareness and preventing child abuse.​
• URL:  Lubbock Chamber of Commerce

South Plains Hustle

Lubbock Business Owners

Listen to our South Plains Hustle podcast, your resource for mastering digital marketing across Lubbock, TX!  

Join host Troy Walker, an advocate for helping local brick-and-mortar businesses grow and succeed.  This show delivers hands-on strategies and inventive tips to help you reach new customers and skyrocket your sales. 

Enjoy a mix of lighthearted energy and expert insights, making even the most complex marketing ideas easy to understand. With a balance of fun and professionalism, we make marketing simple and engaging.

Tune in for true success stories, insightful conversations and expert tips, all focused on building a thriving small business scene in Lubbock.  Together, let’s bring a fresh, innovative approach to local marketing!

South Plains Hustle on Apple Podcasts 

South Plains Hustle on Spotify 

Quote Of The Week

"Keep your face always toward the sunshine - and shadows will fall behind you." - Walt Whitman

Lubbock is home to the largest contiguous cotton-growing region in the world.

The city is known as the birthplace of rock 'n' roll legend Buddy Holly. 

Lubbock is home to Texas Tech University, which has one of the top collegiate meat judging teams in the country.

Featured Restaurant

The West Table

Overview:

Established in 2014, The West Table Kitchen and Bar is a cornerstone of Lubbock's evolving culinary scene. Founded by Chef Cameron West, a Lubbock native with a passion for innovative cuisine, the restaurant was conceived to bring a contemporary dining experience to the heart of West Texas. Chef West's vision was to create a menu that reflects both local flavors and global culinary techniques, offering a unique gastronomic journey for patrons.​

Cuisine and Menu Highlights:

The West Table offers an eclectic menu that changes seasonally, emphasizing fresh, locally sourced ingredients. The cuisine is a fusion of American contemporary with international influences, ensuring a diverse and dynamic dining experience. Signature dishes and customer favorites include:​

• Vietnamese Seasoned Steak: A flavorful dish that showcases the restaurant's ability to blend international flavors with local ingredients.​

• Caesar Salad: A classic starter that patrons have praised for its balanced flavors and fresh ingredients.​

The restaurant also offers a curated selection of craft cocktails and an extensive wine list to complement the dining experience.

Ambiance and Décor:

The West Table boasts a modern and inviting atmosphere, characterized by sleek interior design and an open kitchen concept that allows guests to observe the culinary craftsmanship firsthand. The décor combines industrial elements with warm accents, creating a sophisticated yet comfortable environment. Unique features such as local artwork and contemporary lighting contribute to an ambiance that is both chic and welcoming.​

Location and Contact Information:

• Address: 1204 Broadway St, Lubbock, TX 79401
• Phone: (806) 993-9378
• Website: thewesttable.com​
• Instagram: @thewesttable​

• Facebook: The West Table Kitchen and Bar​

Operating Hours:

• Tuesday – Thursday: 5:00 PM – 9:00 PM​
• Friday – Saturday: 5:00 PM – 10:00 PM​
• Sunday – Monday: Closed​

Please note that hours may vary during holidays or special events; it's advisable to check the website or call ahead for the most current information.

Special Events and Promotions:

The West Table frequently hosts special events, including wine pairing dinners and seasonal tasting menus that highlight fresh, local produce. They also offer private dining options for special occasions and corporate events. For the latest updates on upcoming events and promotions, follow their social media accounts or visit their website.

Customer Reviews and Testimonials:

Patrons consistently praise The West Table for its innovative cuisine and exceptional service. One diner remarked, "Wow! Cocktails good, caesar salad worked, Vietnamese seasoned steak was unbelievable." Another guest noted, "Very unusual food for West Texas." ​YelpTripadvisor​

Experience the culinary artistry of The West Table Kitchen and Bar, where local ingredients meet global inspiration. Whether you're celebrating a special occasion or seeking a memorable meal, The West Table offers a dining experience that is both unique and satisfying.

Tip of The Week

Check out the local farmer's markets in Lubbock for fresh produce and handmade goods.

It's a great way to support local businesses and get some unique items for your home.

Joke Of The Week

Why did the cowboy ride his horse to Lubbock?

Because he heard everything's bigger in Texas, even the appetites!

Featured Artist/Band

Introduction

Lubbock, Texas, has long been a cradle for musical innovation, and among its vibrant scene stands Element, a dynamic funk band that has been electrifying audiences with their high-energy performances and soulful rhythms. Their unique blend of classic funk grooves with contemporary flair has solidified their significance in the local music landscape.

Band Details

While specific details about the individual members of Element are not widely publicized, the band's collective talent is unmistakable. Each musician brings a distinct flavor to the ensemble, contributing to a cohesive sound that pays homage to funk legends while infusing modern elements. Their influences range from the timeless rhythms of James Brown to the innovative sounds of modern funk and R&B artists.

Origin Story

Element emerged from the rich musical heritage of Lubbock, with members who shared a passion for funk and soul. Their journey began in local venues, where their infectious energy quickly garnered a dedicated following. Over time, they have evolved, refining their sound and expanding their reach within the regional music scene.

Current Projects

Element maintains an active presence in Lubbock's live music circuit, frequently performing at various venues and events. They continue to captivate audiences with their dynamic shows, ensuring that funk remains alive and thriving in West Texas. Fans can anticipate upcoming performances and potential new releases that showcase their evolving artistry.

Personal Touch

A hallmark of Element's creative process is their commitment to community engagement. They often collaborate with local artists and participate in community events, reflecting their dedication to fostering a vibrant cultural scene in Lubbock. Their rehearsals are known to be lively sessions filled with improvisation, allowing each member to infuse their personality into the music.

How to Get More

To experience Element's electrifying performances and stay updated on their latest projects, follow them on Facebook: Element Band-Lubbock, Texas. Attending their live shows is highly recommended for those looking to immerse themselves in authentic funk grooves and support local talent.​

Element's dedication to their craft and community underscores the rich musical tapestry of Lubbock, inviting all to groove along and be part of their rhythmic journey.

Don't miss out on attending a collegiate football game at Texas Tech University for a true West Texas experience.