Dive into the rich history of Lubbock by exploring its must-visit landmarks and museums. This video takes you on a journey through the city's historical sites, offering insights into Lubbock's cultural heritage. Whether you're a history buff or just curious about the city's past, this tour provides an informative and engaging overview.​

Q: What is the population of Lubbock, Texas?

A: Approximately 256,042 as of 2020.

Q: What is the major industry in Lubbock?

A: Agriculture, particularly cotton farming.

Q: How did Lubbock get its name?

A: Lubbock is named after Thomas Saltus Lubbock, a Texas Ranger and Confederate officer.

Local Events

Here are the upcoming events in Lubbock, TX, scheduled between April 1 and April 15, 2025:

• Event Title: Ribbon Cutting - 2025 Go Blue Lubbock Campaign Kick-Off
• Date & Time: ​Wednesday, April 2, 2025
• Venue/Location: Location to be announced
• Description: ​A ribbon-cutting ceremony to launch the Go Blue Lubbock campaign, aimed at raising awareness and preventing child abuse.​
• URL:  Lubbock Chamber of Commerce

• Event Title: Inspiring Hope: Denim & Pearls
• Date & Time: ​Friday, April 4, 2025
• Venue/Location: Location to be announced
• Description: ​​A special event featuring musical performances and activities, celebrating community spirit and resilience.
• URL: Lubbock Chamber of Commerce

• Event Title: Graham Nash - Live on Tour
• Date & Time: ​Sunday, April 13, 2025, 7:30 PM
• Venue/Location: Cactus Theater, 1812 Buddy Holly Ave, Lubbock, TX 79401
• Description: ​​Legendary singer-songwriter Graham Nash performs live, joined by Lubbock's own Todd Caldwell.​
• URL: Eventbrite

• Event Title: TWINSICK Concert
• Date & Time: ​Tuesday, April 15, 2025
• Venue/Location: Crickets Theater at The Buddy Holly Hall, 1300 Mac Davis Ln, Lubbock, TX 79401
• Description: ​​Electronic music duo TWINSICK brings their energetic performance to Lubbock.​
• URL: jambase.com

Please verify event details and availability by visiting the provided URLs, as schedules may change.

South Plains Hustle

Lubbock Business Owners

Listen to our South Plains Hustle podcast, your resource for mastering digital marketing across Lubbock, TX!  

Join host Troy Walker, an advocate for helping local brick-and-mortar businesses grow and succeed.  This show delivers hands-on strategies and inventive tips to help you reach new customers and skyrocket your sales. 

Enjoy a mix of lighthearted energy and expert insights, making even the most complex marketing ideas easy to understand. With a balance of fun and professionalism, we make marketing simple and engaging.

Tune in for true success stories, insightful conversations and expert tips, all focused on building a thriving small business scene in Lubbock.  Together, let’s bring a fresh, innovative approach to local marketing!

South Plains Hustle on Apple Podcasts 

South Plains Hustle on Spotify 

Quote Of The Week

"Life is 10% what happens to you and 90% how you react to it." - Charles R. Swindoll

• Lubbock is known as the birthplace of rock and roll legend Buddy Holly.

• The city is home to the National Ranching Heritage Center, which showcases the history of ranching in America.

• Lubbock is one of the windiest cities in the United States, with average wind speeds often exceeding 10 mph.

Featured Restaurant

Orlando's Italian Restaurant

Overview:

Established in 1965, Orlando's Italian Restaurant holds the distinction of being Lubbock's oldest full-service restaurant. Founded by the Smothermon family, Orlando's began with a vision to bring authentic Italian flavors to West Texas, blending traditional recipes with a touch of local flair. Over the decades, it has become a beloved institution, known for its commitment to quality and community.

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Cuisine and Menu Highlights:

Orlando's offers a diverse menu that marries classic Italian dishes with Texan influences, resulting in unique creations that have captivated the palates of locals and visitors alike. Signature dishes and customer favorites include:​

• Green Chile Chicken Linguine: A spicy fusion of tender chicken and green chiles tossed with linguine in a creamy sauce, showcasing the restaurant's Tex-Italian flair.​

• Italian Nachos: A popular appetizer featuring crispy pasta chips topped with melted cheeses, jalapeños, and a choice of meat, blending Italian ingredients with a Southwestern twist.​

• Homemade Lasagna: Layered with rich meat sauce, creamy ricotta, and melted mozzarella, this classic dish remains a staple for many patrons.​

Complementing the food menu is an extensive selection of wines and craft beers, including local brews that enhance the dining experience.

Ambiance and Décor:

Orlando's exudes a warm and inviting atmosphere, characterized by its cozy booths, dim lighting, and rustic Italian décor. The walls are adorned with vintage photographs and memorabilia, reflecting the restaurant's rich history and connection to the Lubbock community. Whether you're seeking an intimate dinner or a family gathering, Orlando's provides a comfortable setting that feels both timeless and familiar.

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Location and Contact Information:

• Address: 6951 Indiana Ave, Lubbock, TX 79413
• Phone: (806) 797-8646
• Website: orlandos.com​​

• Facebook: Orlando's Italian Restaurant​

Operating Hours:

• Sunday – Thursday: 11:00 AM – 10:00 PM​
• Friday – Saturday: 11:00 AM – 11:00 PM​

Please note that hours may vary during holidays or special events; it's advisable to check the website or call ahead for the most current information.

Special Events and Promotions:

Orlando's frequently offers seasonal specials and promotions, such as discounted wine nights and limited-time menu items that highlight fresh, seasonal ingredients. They also participate in local events and community initiatives, reinforcing their commitment to the Lubbock area. For the latest updates on events and promotions, follow their Facebook page or visit their website.

Customer Reviews and Testimonials:

Patrons consistently praise Orlando's for its flavorful dishes and welcoming environment. One diner shared, "​I had the green chili chicken pizza, and it was wonderful. Very spicy, which is what I like." Another guest noted, "​This feast includes salad, soup, and ga..." ​Tripadvisor

Experience the enduring charm and delectable cuisine of Orlando's Italian Restaurant, a Lubbock landmark where tradition meets innovation on every plate. Whether you're a longtime resident or a first-time visitor, Orlando's invites you to savor the flavors that have made it a community favorite for over half a century.

Tip of The Week

Explore the local farmers markets in Lubbock for fresh produce and unique crafts from local vendors!

It's a great way to support small businesses and discover new goodies.

Joke Of The Week

Why did the sun go to school in Lubbock, Texas?

Because it wanted to get a little brighter!

Featured Artist/Band

Introduction

Lubbock, Texas, renowned for its rich musical heritage, continues to foster exceptional talent. Among its vibrant local acts is Jenni Dale Lord, a singer-songwriter whose fusion of country, rock, and blues has captivated audiences and solidified her as a cornerstone of the Lubbock music scene.

Band Details

The Jenni Dale Lord Band features:​

• Jenni Dale Lord: Lead vocals and acoustic guitar.​

• Electric Guitarist: Provides dynamic riffs complementing Jenni's melodies.​

• Bassist: Lays down rhythmic foundations.

• Keyboardist: Adds harmonic depth.

• Drummer: Drives the band's energetic pulse.​

Their collective sound is influenced by legends like Patsy Cline and Fleetwood Mac, resulting in a genre-blending style that resonates with diverse audiences.

Origin Story

After over a decade in Austin, Jenni returned to her Lubbock roots, assembling a group of talented musicians to bring her songwriting to life. Their synergy quickly garnered local acclaim, leading to performances across Texas and beyond.

Current Projects

The band maintains a robust schedule, performing at venues throughout Lubbock and the region. They are in the process of recording new material, aiming to release an album that encapsulates their evolving sound.

Personal Touch

A unique aspect of their creative process is their regular songwriting sessions at The Blue Light Live, a cherished Lubbock venue. This spot not only serves as a rehearsal space but also as a source of inspiration, deeply connecting their music to the local scene.

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How to Get More

To stay updated on the Jenni Dale Lord Band's music and performances:​Lubbock Live Music Scene

• Official Website: www.jennidalelord.com

• Facebook: Jenni Dale Lord Band

Streaming their music and attending live shows supports local artistry and ensures the continuation of Lubbock's rich musical legacy.

The best time to visit the South Plains and Lubbock, TX is during spring when the flowers are in full bloom and the weather is perfect for exploring outdoor activities like hiking and picnicking.